Stand By Me

Who We Are

Stand By Me offers free support to all Delawareans to help them understand more about their money, make good financial decisions, and reach peace of mind. Our personal financial coaching is a confidential one-on-one relationship with a knowledgeable financial coach to help you:

  • Identify financial goals
  • Map out a plan of action
  • Create a working budget
  • Develop new habits and break old ones
  • Deal with debt collectors
  • Eliminate debt

Our coaches can assist you via phone or video, and all services are 100% free and confidential.

Goals You Can Achieve

You name it! Our coaches have helped clients achieve everything from creating an emergency fund to buying a home. Here are some common goals:

  • Improve credit score
  • Live on a budget
  • Save for a rainy day
  • Buy a car
  • Pay for college
  • Plan for retirement
  • Reduce debt
  • Become a homeowner
  • Start a business

2020 West End Stand By Me Outcomes




Financial coaching


Completed a


Took action to
increase savings


Took action to improve
credit and debt


Average amount of
debt reduction

Stand By Me Delaware – Learn More

Making a Budget

Rebuilding Your Credit

Managing Your Checking Account

Checking Your Credit Report

Money Management Tips

What You Should Know About Student Debt

Frequently Asked Questions

For your initial visit, just bring yourself. We simply want to get to know you, get an idea of where you are in your life and find out about your goals. Once we understand your needs, your coach will help you decide on your next step and suggest materials needed for the next meeting.

There is none. Our services are free because we’re a collaboration between the state and United Way of Delaware. Our mission is to increase financial stability for the people of Delaware.

Meet With a Personal Financial Coach

Take the first step toward peace of mind and financial control.